About Optima
We believe in sharing benefits and achieving mutually beneficial outcomes through expert software & cloud advisory services.
Investing better
Part of the NEXTGEN Group, Optima is an independent, specialist software and cloud advisory firm. We work with end-customers, vendors and IT channel partners to help analyse and optimise often-complex software and cloud environments or new investments, both technically and commercially.
Balanced and independent
Our core business is providing accurate advice and reporting on software and cloud economics, migrations and licensing, helping all parties maximise their investments without compromising compliance obligations. Because we’re not in the business of reselling, we provide balanced and independent advice, taking a customer-first approach while helping technology providers to grow positive, long-term customer relationships.