NEXTGEN Group acquires NovaTech Ventures to deliver expanded sales as a service to the AsiaPac Channel
Channel Services aggregator and facilitator, NEXTGEN Group has acquired NovaTech Ventures to help power the next phase in the evolution of distribution – sales and channel management as a service. NEXTGEN, the enterprise software, cloud, data management and cybersecurity focused group has been on the forefront of channel innovation over its 10 year history and has now developed new models to support next generation SaaS based vendors in their endeavours to enter, grow and be successful in the AsiaPac region.
John Walters, NEXTGEN Group CEO, stated, “Yes, we are 10 years young and I can think of no better way to celebrate this milestone than acquire the well-established and highly respected NovaTech Ventures. They will help us fuel our vision of providing an innovative and compelling business model to the myriad of exciting enterprise vendors expanding into our region from all the various “Valleys” of the world. These vendors need opportunities to be identified, qualified, nurtured and apportioned to the right channel partner. They need someone to support them in region with brand awareness, partner recruitment and enablement, technical capability, payment solutions, and operational competence. To reduce their risk, they need a trusted and respected company with high integrity that is also agile, nimble and continues to innovate. The NEXTGEN Group can now provide all of this.”
NovaTech will be extremely complimentary to NEXTGEN’s other core service businesses: Bang – digital marketing; Optima – cloud economics and software advisory; Connect – cloud management; and Orbus Capital – payment solutions. More importantly, NovaTech will help NEXTGEN form a new company focused exclusively on sales and channel management as a service, which will be announced in the coming weeks.
NovaTech was founded in 2001 and has matured to provide key channel services to vendors around market validation and entry, lead generation and development, and sales as a service, whilst providing advice on correct company structures and operations for our region. NovaTech Ventures and its Directors have deep experience in the enterprise market, having worked with or for major enterprise vendors such as Oracle, SAP, IBM, Vignette, and SAS. NovaTech Ventures has a team of 15 experienced and highly respected industry veterans who utilise their relationships, knowledge, and expertise to deliver the NovaTech solutions to vendors and channel partners. The entire NovaTech team will join NEXTGEN.
Brian O’Doherty, NovaTech founder and CEO, commented that, “Joining the NEXTGEN Group will permit NovaTech to leverage the NEXTGEN brand, market position, scale and geographical reach to help exciting enterprise software and cloud vendors enter the AsiaPac market. Thus, giving them a beach head and expanded footprint into the fastest growing region globally. Additionally, we can support NEXTGEN’s current vendors accelerate their growth with our proven model and highly experience team.”
The NovaTech acquisition will enhance NEXTGEN’s solid growth profile, which saw FY21 finish with growth above 25%; the establishment of NEXTGEN Asia under Wendy O’Keeffe’s leadership; the rapid expansion of the Cybersecurity business by greater than 225%; and the addition of 12 strategic vendors, including AWS, Imperva, Extrahop, and Secureworks.